The 7-figure t-shirt strategy (this is brilliant)
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I call Nat Berman the most generous man on LinkedIn. And after our conversation yesterday, I finally understand why. This homey used to spend 6-8 hours a day commenting on LinkedIn. 500+ comments daily. Until LinkedIn started thinking he was a bot. But here's what’s really wild… In 5 years of daily posting, he's had exactly ONE post go over 100,000 views. Yet he's built a 7-figure business. How? T-shirts. Nat only wears 80s and 90s movie t-shirts. Breakfast Club. Ferris Bueller. The Goonies. "People who watch '80s and '90s movies, they're my people. Anyone who references the shirt? That's a client." Automatic lead qualification through nostalgia. Genius. There is a little more to it than just t-shirts, though. 😂 Nat is really disciplined, generous, and he's playing the social selling game at a very high level. Here's some of my big takeaways from our conversation:
For all my Spotify peeps... GET IT HERE! FYI... You do not want to miss this Cuban story! |
Coach Danny D
Stress-free content systems for founders and companies
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