3 years ago today, I was in a pretty dark place
So naturally, I did what any rational person would do... I quit my job. I moved my family across the country and went all-in on myself. Everyone thought I'd lost it. (Including my parents) But here's what happened next:
This week marks my 3-year anniversary of that insane decision. So I did something I haven't done in 4 years... Recorded a solo podcast episode. Zero edits. Just my raw thoughts on how I went from rock bottom to building the business (and life) I actually wanted. Including:
You get a little different side of me in this one. I talk about losing my temper with my kids. About doubting everything. About doing things that made me want to crawl under a rock. But if you're sitting there thinking you can't do this... That you're too late, too broke, or too scared... This one's for you. Look, I'm not special. I'm just a guy who got tired of living someone else's version of success. And if I can figure this out while bleeding money with two kids and a mortgage... You've got this. Best, |
Elevating founders with social video. I'll put your video on "easy mode" and drive revenue on LinkedIn and beyond.
Really interesting observation about LinkedIn's organic reach Take a look at these 2 posts... Post #1: 2,944 viewsPost #2: 23,342 views Both had similar engagement. (Actually, the first one had MORE.) So why did the second post get 10X the views? Because the LinkedIn algorithm has changed. Massively. Here's what I learned. This comes directly from LinkedIn executives... Engagement used to be EVERYTHING. Not anymore. Now LinkedIn prioritizes 3 things: 1. Relevance They analyze your...
3 years ago, my friend Alana's mom passed away unexpectedly. And her business was dying too. Then she did something most "experts" say NEVER to do... She shared it all publicly. I know what you're thinking, that sounds a little dangerous? Most experts would recommend that you keep it professional and definitely don't bring your personal mess to LinkedIn. But here's what they DON'T tell you... Alana built one of the most memorable brands on LinkedIn doing exactly this. There's a catch, though,...
As much as it pains me to say this… I’m pressing pause on vertical video on LinkedIn. The keyword here is “vertical.” For the time being, I’m going ONLY to post landscape videos for LinkedIn. And yeah, this is a big deal for me. I built my ENTIRE brand and business doing vertical video on LinkedIn. So why am I doing this? Unfortunately, LinkedIn has some serious UX problems with vertical video. Let me explain… First, let me show you the data. I ran an experiment with my last 20 videos. 10...