On social media, there's no shortage of AI-generated content. And that's not a problem. The problem is that most business owners are using it the exact same way: You type in: “Give me 10 video ideas for email marketing” And AI gives you… well, uninspired, generic responses. It's frustrating because according to most AI 'gurus' you follow, you just need to wave your magic wand to turn AI into your personal writing assistant. Or you can "just download these prompts" and watch the money come rolling in. But when you try these out, you realize that shit doesn't work. There is no magic wand to make AI do all of the work for you (run away from people who try to sell you on that). However, there's something more important than the latest trick or hack. It’s the thing that turns casual followers into loyal clients… What is it? It’s the part of your voice that only you can bring out. Because without that authentic voice, it doesn’t matter how much content you create or how slick your posts are. The truth is, people want real. They want to feel like they’re connecting with you, not a robot. That’s the whole idea behind Testimonials on Easy Mode. I work directly with your clients to bring out the genuine stories that made them buy in the first place. Stories that resonate with future buyers and connect in a way no AI ever could. These aren’t scripted responses; they’re true client experiences, crafted to sound exactly like their best selves. Because when it comes down to it, the most powerful content isn’t created out of thin air; it’s built on real experiences and honest connections. So next time you sit down to create content, think about starting with the parts of you that already resonate... A story, an idea, something real. Use AI to amplify that, not replace it. And once you see Testimonials on Easy Mode in action, you’ll understand why it’s so effective: Looking forward to (hopefully) seeing you on the inside! (If you reply to this email, you'll get 50% off the entire package). 🤘🏼That's Dope
⏪ ICYMI: Last Week's Best Content
Peace! ✌🏼 PS. Just to sweeten up the deal. I'm offering 50% off to anyone who books a call from this email only. |
Elevating founders with social video. I'll put your video on "easy mode" and drive revenue on LinkedIn and beyond.
Most people think having more views and followers on LinkedIn and social media will make you more money. And it makes sense because that’s what you’re being told all day, every day, by all the influencers and growth hackers. They fool you into believing that when you reach hundreds of thousands of people a day, you’ll have passive income rolling in, while you sit on the couch eating bonbons and watching Netflix. And this bullshit advice leads you to… Feel pressured to post 3x a day Make...
Look Reader, I know you didn’t start your business to become a content creator. But if you want to stand out from your competitors and attract new clients, you can’t ignore content.The good news? Your content doesn’t have to be boring, or overwhelming to create. I had a client, an architect who once told me:"I didn’t get into architecture to make TikToks. But now, I feel like I have to just to get noticed." He wasn’t wrong. Without good content, it’s hard to stand out. But here’s the thing:...
Thanksgiving is one of those holidays that can feel like a marathon. Big dinners, big plans, big expectations. But this year, I’m keeping it simple. Since we moved, it’s just the four of us - me, my wife, and the kids. Low-key. No hustle. Just us making some pumpkin pie together. I bring this up because the holidays bring out two versions of us: the hustler and the human. The hustler is busy wrapping up projects, making plans, and - if you’re on LinkedIn - feeling like you need to post every...