How to turn any post into leads in 4 easy steps
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In the last 6 months, a handful of LinkedIn posts have generated over 50 leads. Today I want to break down the structure of these posts for you with the most recent example. I put 4 things in every post I write, and they’re what turn a post into leads. Use them, and you’ll get more clients, make more money, and finally feel like the time and energy you’re putting into LinkedIn is paying off. Let’s go. 1. Start with a story. Pick something you or one of your clients accomplished. One rule: this only works if your reader wants to accomplish the same thing. So choose the right story. That’s it. The whole story took 2 sentences. I didn’t go into great detail, because nobody cares about the details. 2. Offer some perspective. Tell people what’s in it for them. Why should they care about this story? 3. Show the proof. They need to see this isn’t just theory. It’s backed by real people like them. 4. Give them the solution. After the proof, they can see the possibility. They start to feel like this might work for them. That’s when you give them the solution. And guess what... YOU are always the solution. This is the formula for successful content: Story. Perspective. Proof. Solution. Every one of my LinkedIn posts has these 4 pieces. I get at least 30 hot leads a week running this play. Now, if you want to see the entire system I use to make $30k a month from LinkedIn, I'm running my next masterclass this Friday at 11 am EST. See you on the next one, P.S. Please don't register if you can't make this time slot. There's no replay available. If you want to skip the masterclass and just talk to me 1:1 right now so I can help you start landing clients right away, book that here. |
Coach Danny D
Stress-free content systems for founders and companies
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